Latest News

  • CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore
  • Skechers and KNAPP advance European logistics with new distribution centre
  • Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots
  • Lisburn-based Andrew Ingredients partners with Pocket Box Fleet
  • FACTORY WAREHOUSING CAPACITY DOUBLED BY INSTALLING INTELLIGENT AUTOMATION
  • Home
  • News
  • Materials Handling
  • Health & Safety
  • Notice Board
  • Multimedia
    • Audio
    • Book Review
    • T.V.
    • Video
  • Contact Us
  • About Us
  • follow
    • Facebook
    • Twitter
    • Google+
    • Pinterest
    • RSS Feed
    • Linked
    • Youtube

Movu Robotics: Bringing easier automation to the world’s warehouses

Sep 30, 2023 Warehousing Ireland Case Study, e-commerce, Main, News, shipping, Storage, Warehousing Comments Off on Movu Robotics: Bringing easier automation to the world’s warehouses


stow Group, a globally recognised leader in the design, manufacturing, and implementation of advanced storage solutions and automated warehouse systems, announces the launch of the new “Movu Robotics” brand, developed to strengthen its “Robotics” business unit and to meet increasing customer demand for Automation and Robotics solutions. The new brand replaces the name “stow Robotics” as of Sep 19th 2023.
 
Movu Robotics is a new and dynamic warehouse automation brand that stands out by bringing easier Logistics automation solutions to the world’s warehouses and ensuring that, when it comes to opportunities for automation, no warehouse is left behind. Movuis based in new headquarters located in Lokeren, near Antwerp in Belgium that, under a single roof, includes engineering, R&D, production, and a state-of-the-art Experience Centre where the latest technologies can be demonstrated live in operation to customers and partners.
Background
stow Group is a highly successful company with 40 years’ experience as a supplier of logistics and materials handling solutions, and a product DNA based on racking. As customer and market demand for automated solutions increases–driven by labour shortages, the need to increase profitability, efficiency, flexibility, accuracy as well as shortening lead times –stow has been delivering innovative solutions to meet these challenges.
stow Robotics was established in 2021 as part of the stow Group and has developed a comprehensive and competitive portfolio of automation and robotics solutions for pallets, bins and items that provides a more energy efficient and practical alternative to stacker crane based solutions. This comprises Movu atlas,one of the leading pallet shuttle systems in the market; Movu escala, an innovative ramp shuttle solution for bins; Movu ifollow, a collaborative Autonomous Mobile Robot (AMR )system for pallets and additional load carriers and the new picking robot Movu eligo.
Despite all their advantages, automated technologies and robotics are perceived by many customers as being complex, expensive, resource intensive with long lead time for installation. Movu Robotics addresses this issue by bringing easier automation to the world’s warehouses.
Movu –No warehouse left behind 
For projects in the main vertical markets, especially in e-commerce, FMCG and cold storage in Europe and North America, Movu Robotics will deliver simple, standardised plug and play solutions that require less engineering and grant short lead times for execution, allowing customers to keep their operations running.
Jos de Vuyst, CEO of stow Group commented: “Faced with challenges of labour shortages, cost increases, storage density, growing volumes and improving accuracy, companies are turning to robotics and automation for solutions. Movu Robotics offers an integrated ecosystem of standardised and scalable automation technology that speeds roll out and reduces risk for all kinds of customers.We want to democratise materials handling through bringing the opportunities of easier automation and robotics to warehouses that would otherwise find them hard to attain.Expecting the global material handling equipment market to reach USD 350 billion and understanding the key driver AS/RS systems and Robotics for this, we are optimistic that Movu Robotics will become an essential player.”
Stefan Pieters, CEO of Movu Robotics, commented: “Smart enough to make any operation feel simple and easy, Movu robots help to take a load off the customers’ minds as well as their shelves. Our solutions are designed to make warehouse automation and robotics not only more accessible, but also more scalable.They will enable any warehouse around the world – big or small, regular or awkwardly shaped – to be upgraded and become more productive, more efficient and more successful. This is the philosophy behind our brand claim: ‘Movu – No warehouse left behind’.”
Group structure
stow Group now has two independent brands under its roof: stow Racking and Movu Robotics. While both of these brands retain their independence, they strongly impact each other in terms of expertise, know how, technology, and global resources.
All products, business activities and operations of stow Group in the field of Robotics and Automation, including R&D, production, sales and finance, will be grouped as an independent and stand-alone business unit under the Movu Robotics brand in the new headquarters in Lokeren. This includes the operations of the ifollow business, which is now the brand name of the Autonomous Mobile Robots (AMRs) offered by Movu.
The management team will be led by Jos de Vuyst, CEO of stow Group and Stefan Pieters, CEO of Movu Robotics. Both stow Group and Movu Robotics are driven by a strong team of board members, comprising experience from the Logistics Industry and from other sectors.
 
Movu Robotics technologies
Unlike many automation companies that have a single product, the new Movu Robotics brand includes a range of key technologies: Movu atlas pallet shuttles, Movu escala bin shuttles and Movu ifollow Autonomous Mobile Robots (AMRs) for pallets and roll cages that work either stand-alone or as collaborative robots. Joining these is the new Movu eligo picking robot, which is offered as a picking workstation for escala.
Movu Robotics provides solutions for easier automation that can make better use of every corner of the warehouse –irrespective of the customers’ storage space or what they are storing, conveying, picking or handling. Customers gain the key advantage of seamless integrated racking and robotics solutions – for example, the Movu atlas shuttle system working with Movu ifollow mobile robots, or Movu eligo acting as a workstation for Movu escala. A key benefit is that a customer talks to a single face representing a single partner, providing efficient project management and reliable lead times. They will also receive efficient project commissioning for a safe and resilient supply chain that assists in delivering high service levels to their customers.
 
Autonomous sub-systems for minimal TCO 
Technologies in the Movu Robotics product portfolio can be integrated into a single autonomous sub-system as a solution, with components including racking, shuttles or AMRs, software, wi-fi and commissioning. This enables easy installation, adaptability to new business needs through simple integration of new applications and a minimal Total Cost of Ownership (TCO) approach. This makes upgrading warehouses easier, not only for existing users of logistics automation who want to upgrade their systems with plug and play robotics and automation, but also those yet to adopt automation but who urgently want to take the first step.
Standardisation and simplification, which is an essential part of Movu Robotics, results in shorter lead times and lower engineering costs, producing higher profitability. To maximise flexibility, Movu Robotics systems are modular in design, acting as a set of building blocks to minimise complexity and cost of upgrading. This makes the systems highly scalable –installations can start small and then expand or, if needed, they can downsize just as easily. Modularity also enables a fast roll out for projects.
For not leaving any warehouse behind, Movu Robotics will target the market with a dual strategy: providing end users with a direct channel, for which Movu relies on a network of sales offices in main territories. Its portfolio of simple, standardised, scalable, and flexible systems provide opportunities for SMEs with as few as 5000 pallet locations to automate, to address challenges such as labour shortages and cost efficiency – a huge growth area. The other part of this strategy is the indirect channel where Movu can supply a fully functional storage sub-system from its portfolio to a systems integrato for integration into a complete project.
All of this is supported by a global network in customer service and stow’s 40 years’ industry experience.
Movu Robotics is consistently working to improve existing technology for the customer, with innovation, R&D and entrepreneurial thinking being an integral part of the dynamic business unit. The next product launch is planned for 2024, to further expand the portfolio.
Tweet

  • tweet
Onward Holdings Signs Apelson Appliances to New Long-Term Lease at Good Hope Close Dimerco: Dedicated followers of fashion supply chain on complex projects

Warehousing Ireland

Related articles
  • CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore
    CEVA Logistics Pilots Next-Generation...

    Sep 11, 2026 Comments Off on CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore

  • Skechers and KNAPP advance European logistics with new distribution centre
    Skechers and KNAPP advance European...

    Sep 11, 2026 Comments Off on Skechers and KNAPP advance European logistics with new distribution centre

  • Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots
    Hai Robotics selected to deliver the...

    Sep 11, 2026 Comments Off on Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots

More in this category
  • CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore
    CEVA Logistics Pilots Next-Generation...

    Sep 11, 2026 Comments Off on CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore

  • Skechers and KNAPP advance European logistics with new distribution centre
    Skechers and KNAPP advance European...

    Sep 11, 2026 Comments Off on Skechers and KNAPP advance European logistics with new distribution centre

  • Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots
    Hai Robotics selected to deliver the...

    Sep 11, 2026 Comments Off on Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots


Tweets by @warehousingIrl

Recent Posts

Business continuity drives new cybersecurity demands in distribution

Business continuity drives new cybersecurity demands in distribution

Jul 25, 2026 Comments Off on Business continuity drives new cybersecurity demands in distribution

As distribution centres become increasingly software-driven, warehouse operators want to understand how automation suppliers can support business continuity and recovery planning....
Decathlon Reaches 700 Stores Equipped with Vusion Solutions

Decathlon Reaches 700 Stores Equipped with Vusion...

Jul 17, 2026 Comments Off on Decathlon Reaches 700 Stores Equipped with Vusion Solutions

LEEA logo – looking after the badge of excellence

LEEA logo – looking after the badge of...

Jul 04, 2026 Comments Off on LEEA logo – looking after the badge of excellence

Supporting safer forklift operations in container loading through automation

Supporting safer forklift operations in container...

May 08, 2026 Comments Off on Supporting safer forklift operations in container loading through automation

LogiMAT 2026: Crown Welcomes Trade Visitors with Its Exhibition Stand

LogiMAT 2026: Crown Welcomes Trade Visitors with...

Apr 03, 2026 Comments Off on LogiMAT 2026: Crown Welcomes Trade Visitors with Its Exhibition Stand

Recent Posts

Saving lives and businesses since 1877  – Business Sprinkler Alliance

Saving lives and businesses since 1877 – Business Sprinkler

Apr 19, 2026 Comments Off on Saving lives and businesses since 1877 – Business Sprinkler Alliance

In February 1877, a fire broke out in a Massachusetts mill. It was, by most accounts, an unremarkable fire and the kind of incident that at any other time would have gutted a building,...
New ESG team will drive Toyota’s sustainability plans

New ESG team will drive Toyota’s sustainability...

May 10, 2024 Comments Off on New ESG team will drive Toyota’s sustainability plans

Beaverswood has hazards and restricted area marking safely taped

Beaverswood has hazards and restricted area...

Nov 05, 2022 Comments Off on Beaverswood has hazards and restricted area marking safely taped

RHA launches tail lift safety guidance

RHA launches tail lift safety guidance

May 15, 2021 Comments Off on RHA launches tail lift safety guidance

Axial Properties Ltd fined €80,000 following serious incident in Clonee warehouse

Axial Properties Ltd fined €80,000 following...

Nov 22, 2020 Comments Off on Axial Properties Ltd fined €80,000 following serious incident in Clonee warehouse

Newsletter

Recent Posts

  • CEVA Logistics Pilots Next-Generation Autonomous Electric Vehicles in Singapore
  • Skechers and KNAPP advance European logistics with new distribution centre
  • Hai Robotics selected to deliver the world’s largest deployment of rack-climbing warehouse robots
  • Lisburn-based Andrew Ingredients partners with Pocket Box Fleet
  • FACTORY WAREHOUSING CAPACITY DOUBLED BY INSTALLING INTELLIGENT AUTOMATION
  • UK Transport & storage firms slam the brakes on price rises for September
  • How to swerve the Emissions Trading hit
  • Logic Highlights the Octopus: An Overhead Picking Robot That Reimagines How Warehouses Move Goods
  • Jungheinrich launches sales of the new ETV 4i reach truck
  • 247TailorSteel digitises consignment note and proof of delivery with ZetesChronos
  • REWE elevates supply chain reliability with Cimcorp’s Success Services
  • Garbe Industrial achieves full occupancy in East Holstein, Germany
  • The anatomy of innovative forklift design
  • Precise, powerful, safe: Clark takes lithium-ion high-lift forklifts to the next level – A total jackpot for every warehouse
  • Jungheinrich WMS Achieves Top Ranking in Professional User Rating 2027
Copyright 2020 Warehousing Ireland / All rights reserved