WarehousingIreland.ie – London Packaging Week Innovation Awards 2025 finalists announced

London Packaging Week Innovation Awards 2025 finalists announced

Aug 15, 2025 Warehousing Ireland Awards, News Comments Off on London Packaging Week Innovation Awards 2025 finalists announced

London Packaging Week 2025 reveals the finalists for its Innovation Awards, which celebrate pioneering, sustainable packaging breakthroughs from luxury to everyday brands shaping the future of design.

London Packaging Week 2025 has unveiled the finalists for the second annual Innovation Awards, spotlighting the most inventive, sustainable, and design-led packaging innovations that are shaping the future of global brands.

This year’s shortlist celebrates bold thinking across every sector, from luxury spirits to everyday food, beauty, wellness, and home fragrance. The awards honour entries that elevate packaging beyond function into a medium for storytelling, sensory experience and positive environmental impact.

A total of 81 finalists have been whittled down from hundreds of entries across 12 categories, reflecting the global momentum behind sustainable, consumer-centric packaging innovation. Among the finalists are industry icons and rising disruptors alike, including Charlotte Tilbury, Harrods, Macallan, Glenmorangie, Hendrick’s Gin, Hennessy, Clive Christian, Hotel Chocolat, Innocent, LUSH, Starbucks, Belvedere, The Glenlivet, and Mondelez International.

From prestige advent calendars and illuminated bottle caps to refillable skincare and paper-based chilled food packs, each of these breakthrough projects will be showcased at London Packaging Week, held at Excel London on 15 & 16 October 2025. A dedicated Innovation Awards display will give visitors an exclusive opportunity to explore these solutions in person. The winners will be revealed during the Innovation Awards Ceremony on Thursday, 16 October.

“The breadth and depth of innovation in this year’s entries reflect an exciting future for packaging,” said Co-Chair of the awards, Christelle Anya. “It’s clear that brands are responding to consumer demand for sustainability by pushing boundaries in design and functionality like never before. What stands out most is the collaboration and bold thinking across sectors, from luxury spirits to everyday essentials. These awards celebrate that spirit of innovation, which is crucial for driving positive change in how we package products.”

The 2025 judging panel brought together a diverse group of senior experts from global brands, industry bodies, and sustainability leaders. With expertise spanning luxury, FMCG, retail, sustainability, and regulatory affairs, the 18-member panel ran the rule over hundreds of entries in a lively day of discussion and debate that reflected the evolving priorities of the packaging industry.

Simon Elmer, Global Head of Innovation Practice at William Grant & Sons, said: “The standard of entries was very good, but what really stood out was the tone of the judging – it felt less analytical and more engaging, more conversational. That’s the strength of bringing people together from different sectors and backgrounds: it gives you a fresh perspective on your own work, and reminds you why packaging matters.”

Nikki Grainge, Packaging Technician at Marks & Spencer, added: “There were some fantastic entries across the board, especially at the high end, showcasing impressive craftsmanship and creativity. What stood out was the strong focus on sustainability, with many brands reevaluating their materials and packaging formats to reduce plastic use and minimise environmental impact. It’s encouraging to see innovation and responsibility advancing hand in hand.”

Michelle Atkinson, Global Head – Sustainable Solutions, Marketing & Innovation at Diageo, said: “The Innovation Awards play a vital role in fostering progress across the packaging industry. By bringing together experts from drinks, beauty, grocery, and retail, the awards create a rich, diverse conversation that challenges and inspires. Celebrating these achievements not only highlights outstanding creativity and sustainability but also drives the entire sector forward.”

2025 Innovation Awards Finalists

Luxury & Premium Packaging – Powered By Packaging Première

A Study in Oak – Macallan 33-Year-Old 1991 Origins Sherry and Sherry-Mizunara – Bill Amberg Edition – Macallan
Harrods Food Hall Luxury Advent calendar – Harrods
Manchester Collector’s Box – Theatre of Dreams Edition – Manchester United

Luxury Drinks – Powered By PLD

Glenmorangie Dr Bill Lumsden x Azuma Makoto 23 Years Old – Glenmorangie
The Abyss – Glenmorangie
MACALLAN Time space – Macallan
One Cask at a Time – Single Malt Scotch Whisky – One Cask at a Time
The Glenlivet 40 year old – The Glenlivet
Glenmorangie Pursuit of Passion : Wine Cask Collection – Glenmorangie

Premium Drinks – Powered By PLD

Hennessy X.O ‘Spirit of Travel’ Collection – Hennessy
Champagne Challiol & Charmetant – Champagne Challilo & Charmetant
Dark Sky Reserve – Solid Oak Packaging – SKELLIG SIX18
THIRON 2024 Lindores Single Malt Scotch Whisky – Thiron
Illuminated bottle cap to elevate the Belvedere 10, 175cl bottle – Belvedere
Maestro Reserva – EDRINGTON
Aureus Vita Comprehensive Luxury Packaging – Aureus Vita
The Glenlivet Travel Retail Exclusive ‘The Journey Inward’ – The Glenlivet
Fielden Whisky Gift Box – Fielden Whiskey

Everyday Drinks – Powered By PLD

The Whimsical Watering Can – Hendrick’s Gin
Innocent Juice – Innocent drinks
OHMG Sparkling Magnesium Water – OHMG Brands Limited
Water Junkie & WaterJunkie Mushroom – Water Junkie
MINDFUEL FLOW® I RTD Mushroom Iced Latte I focus & clarity I stress & mood – Mindfuelbev Ltd
Inside Story – TBC
Organic Sicilian White Wine Bottle – Vinca Wines
RAPPL’ – Mull it Over
Nips & Sips Watermelon – Young Spirits
Panther Shake – Dirty Banana – Panther Milk
ZAZZ – ZAZZ Cocktails Limited

Perfume – Powered By PCD

Pierre De Velay by Roja Dove – Roja Dove Perfumery
Clive Christian – Crown Collection, Matsukita – Clive Christian
Clive Christian, Original Collection, 1872 Masculine – Clive Christian
Miller Harris – Miller Harris

Skincare – Powered By PCD

Gglow – Gyamfua London
The face cream, the eye cream, the cleanser, the toner, the exfoliator – DaisyFace
BUFARMA Soft Creamy Scrub – BUFARMA

Haircare – Powered By PCD

Vivomer Dropper – Hair by Sam McKnight
Rhyme & Reason – Rhyme & Reason
Captain Fawcett Pomades – Captain Fawcett
Black Oud Beard Balm – ZOUSZ
Happy Hair People – Happy Hair People

Beauty Accessory – Powered By PCD

Pillow Talk Dreams Come True – Charlotte Tilbury
Trinny London Christmas 2024 Gift Bag – Trinny London

Food Packaging – Powered By Food & Consumer Pack

Spudos Crisps – Spudos Ltd
Hotel Chocolat’s Extra-Thick Easter Egg – Hotel Chocolat
Gousto – Automated Egg Box – Gousto
Masala Cashews & Almonds – NALO
Seal2Go Tab Lok paper bags – CCS McLays
5ft Lindt Advent Calendar – Lindt
Curry Smugglers Snacks – Curry Smugglers
Packaging for Café Plantel – HONDO
Cadbury Sharing Tablets – Mondelez International
Chinese Salt & Pepper Cashews & Almonds – NALO
Smoked Rosemary Almonds – NALO
Yoruba Mate – Yoruba Mate
Jacobs Bites – Pladis
Maple Truffle Cashews & Almonds – NALO
PaperSeal™ Shape for Moy Park and Sainsbury’s breaded chicken products – Moy Park & Sainsburys
The Jolly Hog – Black Treacle Back Bacon 300g – The Jolly Hog